Monday, November 4, 2013

Key to Great Article Writing - Make Your Targeted Audience Read Every Last Word of your Copy

Does your copy suck?  I had a beginning to and no matter how well I thought I wrote, I still got low conversions. But guess what? I get better results because I learned how to  talk to my audience instead of at them. If you want your product to resonate to your targeted audience. You have to use words like
  • you
  • your
Make them feel secure by telling them stories that show you can relate.
  • I know how you feel because I was once..........
  • I've had the same problem when..............
Break up your paragraphs. It doesn't matter how great of content you have if your audience is too intimidated to read it. Use more 
  • headings 
  • bullet points
  • white spaces to break up your content. 
Can you imagine how  your response will change once you connect with your audience and your copy becomes more inviting? Just imagine reading the content above as one long paragraph? Exactly, you would never make it to this last sentence:) >>>>Start using these tips and see a great improvement in your conversions.